If you have an ecommerce business, then it is only fitting to have a comprehensive policy designed for exchanges and returns. This is important for it instills confidence among your customers in you, in your products and your business as a whole.
Not to mention, this creates trust, which is a huge factor on your bottom line.
Creating comprehensive plan can help in reducing the unwanted resources spent on returns while keeping your customers shopping for more. Thus, making them loyal clients in the process. Despite the fact that customers might not be happy with their original purchase, handling returns professionals ensure that they’ll have continued patronage on your business.
Keep in mind that loyalty is something that is not bought, it is earned. And you earn it by providing awesome and smooth experiences even if your service or product was not a perfect fit. The real question is, how you could write effective return policy?
Start to Finish
With regards to adding or updating returns policy to your page, there are best practices that must be followed but above everything else, make sure that you’re offering exceptional customer service experience from start to finish.
Start it off by giving assurance that they are well aware of your policy and then, end it up by living to the expectations you have promised to your customers.